|
Time
|
Session
|
Speaker
|
Theatre
|
Tags
|
|
10.30-11.00
|
Web Analytics for DM
|
Logan Tod & Co, Founding Partner, Matthew Tod
|
Digital Marketing
|
Search |
| 12.00-12.30 |
Top 5 Tips for Successful Retail Search Campaigns
|
bigmouthmedia, Senior Strategist – Retail, Finlay Clark
|
Digital Marketing
|
Search |
|
13.15-13.45
|
SEO and network entry point expansion: Bringing in engaged users who have never heard of you
|
MSN UK, Head of SEO and Audience Growth, Dan Cohen
|
Keynote
|
Search |
| 13.30-14.00 |
Quality Score: easy as PPC
|
MediaCo, Senior Account Manager, Sarah Forrest
|
Digital Marketing
|
Search |
| 14.00-14.30 |
How to use Google geo-targeting to maximise your PPC traffic and ROI
|
Interaction Media, Consultant, Ann Stanley
|
Digital Marketing
|
Search |
| 14.45-16.00 |
The masterclass Google University - Google analytics and website optimiser
|
Google
|
Keynote
|
Search
|
| 15.00-15.30 |
Direct Navigation: 'The largest untapped market for paid search advertisers and agencies'
|
Sedo, Chief Strategy Officer, Matt Bentley
|
Digital Marketing
|
Search
|