Social Media, Usability, Design & Build Theatre
Day One - Tuesday 27 April 2010
| Sponsored by: |
|
| Time | Topic | Seminar Title | Speakers |
| 10.00 - 10.30 | Social Media, Blogging |
Three Steps To Measuring Social Media Marketing |
Nate Elliott, Principal Analyst, Forrester Research |
| 12.30 - 1.00 | Social Media |
STOP: How social media affects every part of your business |
Antony Mayfield, Vice President - Social Media, iCrossings |
| 1.10 - 1.40 | Social Media, Blogging |
B2B Social Media - What Works 2010 |
Mike Rowland, President, Impact Interactions |
| 1.50 - 2.20 | Social Media |
Why big brands should put their ear to the internet and listen to their customers |
Benjamin Braun, Head of Online Services, British Gas |
| 3.00 -3.30 | Online Advertising, Social Media |
How brands can engage on Facebook |
Stephen Haines, UK Commercial Director, |
| 3.45 - 4.15 | Social Media |
How BDO embraced Social Media to deliver an enriched user experience |
Simon Norris, MD, Nomensa, and Iain Simpson, Head of Commercial Insights & Digital Marketing, BDO |
|
4.30 - 5.00 |
Web 2.0, Social Media, Web Content Management |
Silverstone - Top of the podium with a class leading site |
Adrian Burke, Sales and Customer Services Director, Silverstone, and Richie Jones, Creative Technology Director, Yucca |
Day Two - Wednesday 28 April 2010
| Time | Topic | Seminar Title | Speakers |
| 10.00 - 10.30 | Social Media |
How to Implement a Social Media Marketing Strategy |
Bob Barker, VP of Digital Engagement, Alterian |
| 10.45 - 11.15 | Usability / Accessibility, Web Design, eCommerce / eTail |
Insights from using eye tracking to study online behaviour: Case Spotify |
Tommy Strandvall, Global Training Manager, Tobii Technology |
| 12.30 - 1.00 | Email Marketing, Mobile Marketing, Usability / Accessibility, Web Design, eCommerce / eTail |
Improving Conversions and Increasing Engagement with Virgin Holidays |
Jon Dodd, Managing Director, Bunnyfoot |
| 1.10 - 1.40 | Web Content Management, Social Media |
An online strategy for Houses of Parliament - A set new, interactive, tools and services |
Tracy Green, Head of Online Services, UK Parliament |
| 1.50 - 2.20 | Social Media, eCommerce |
Social payback - how small businesses grow using social media and BT Tradespace |
Didier Liautaud, General Manager, BT Tradespace & Iain Preston, Client Director, LBi |
| 3.00 - 3.30 | Usability / Accessibility |
HF Holidays, the walking and activity holiday experts: how we improved their user-experience step by step |
Simon Norris, Managing Director, Nomensa and Laura Sims, Head of Marketing & Development, HF Holidays |
| 3.45 - 4.15 | Social Media, Blogging |
Charities and the art of digital storytelling |
Jonathan Waddingham, Digital Strategist, JustGiving |
| 4.30 - 5.00 | Usability / Accessibility |
Social Inclusion in a Digital Age |
Lucy Dodd, Senior Accessibility Specialist: UX&D, BBC and Robin Christopherson, Head of Accessibility Services, AbilityNet |
Day Three - Thursday 29 April 2010
| Time | Topic | Seminar Title | Speakers |
| 10.00 - 10.30 | Web 2.0, Social Media, Blogging |
Social Media and Collaboration - An overview |
Alan Pelz-Sharpe, Principal Analyst, Real Story Group |
| 10.45 - 11.15 | Online Advertising, Usability / Accessibility, Web Analytics & Reporting, eCommerce / eTail |
Optimising Visitor Behaviour - how to persuade people to do what you want them to |
Craig Sullivan, Customer Experience Manager, Belron / Autoglass |
| 12.30 - 1.00 | Usability / Accessibility, Web 2.0, Social Media |
Interface revolution: The rise of user experience design |
Simon Norris, Managing Director, Nomensa |
| 1.10 - 1.40 | Enterprise 2.0, social media |
Enterprise Social Media |
Marc Campman, Marketing Director, Webjam |
| 1.50 - 2.20 | Usability / Accessibility |
Brand tone of voice online |
Catherine Toole, CEO, Sticky Content Ltd |
| 2.30 - 3.00 | Usability / Accessibility, Web Design, Social Media |
Improving the digital world to make the real world a better place |
Shehzaad Shams, Digital Project Manager, Amnesty International and Justin Cooke, MD, Fortune Cookie and BIMA Chair |
|
3.15 - 3.45 |
Affiliate Marketing, Online Advertising, Web 2.0, Social Media & Video |
First4movies.com - creating a cinema screening web application using content management, web application development and social networking |
Stephen Naughton, Managing Director, First4movies |




