Professor Derek Holder M IDM
Founder and Managing Director
The Institute of Direct Marketing is Europe's leading professional development body for direct, data and digital marketing. Founded in 1987, the IDM is an educational trust and registered charity. The IDM has trained more than 60,000 marketing practitioners; 5,000 hold the coveted IDM Diploma.
The IDM Academy at Internet World offers a series of FREE expert briefings covering all aspects of digital, data & direct marketing strategies.
|
Time |
Session |
Speaker |
Tags |
| 10.30- 11.00 |
Nixon McInnes |
Web 2.0 | |
|
11.30- 12.00 |
Adestra |
||
|
12.30- 13.00 |
Digital Strategy Consulting |
Search | |
|
13.30 – 14.00 |
Behavioural Targeting: Making Direct Marketing Work on Digital Platforms |
wunderloop |
Search |
|
14.30 – 15.00 |
"Going Green" - The Direct Marketers Need to Balance Online and Offline Communications |
Steve Hanney |
Email, Online advertising |
|
15.30 – 16.00 |
Understanding Screen Dynamics to Increase Online and Email Effectiveness |
Jacob Bailey |
An interactive feature interpreting the significance of Web2.0 and what it means to your business
A world class conference created to help understand the latest developments in digital marketing
Are you building UK’s most promising internet company? Tell us about it
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