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Best Business Exhibition
Experience sports and F1 merchandise retailer Kitbags journey through eCommerce
Wednesday 30th April 2008
14.00-14.30
Experience sports and F1 merchandise retailer Kitbag’s journey through eCommerce, focusing on how search and merchandising is key to their success
Tim Broughton, IT director at Fidel will be talking about Kitbags journey in eCommerce, focusing on how search and merchandising is key to their website's success. Tim will provide information and insight into Findels experience in eTail and will discuss the issues and challenges they faced on different and older platforms, the growing importance of search and merchandising as well as their future objectives with Mercado.
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