14 October 2008
Email Marketing

Now that web-based marketing has become firmly established on the marketing landscape we are seeing more organisations move into email marketing... View the full email marketing buyer's guide by the IDM.

Below is the programme from 2008.

 
idm

Time Session Speaker Tags Theatre

11.00-11.30

Beyond opens and clicks: using customer based metrics to drive performance improvement

Alchemy Worx, CEO, Dela Quist

Email

Masterclasses

11.30-12.00

Behavioural marketing - the most cost effective form of online marketing 

RedEye, Commercial Director, Matthew Kelleher

Email

Digital Markteing

14.00-14.30

Engagement Marketing: strategies for conversion and ongoing customer retention

Silverpop EMEA, Managing Director, Michael Weston

Email

Masterclasses

14.30-15.00

How to design winning email campaigns

Experian CheetahMail, Managing Director Europe, Steve Lomax

Email

Masterclasses

14.30-15.00

Email marketing for B2B and high value relationships

 

Email

IDM

Exhibit, sponsor or speak at Internet World
Internet World Conference
Internet World Conference
Keynote Speakers
Keynote Speakers
Web2.0 An interactive feature interpreting the significance of Web2.0 and what it means to your business
Reignited A world class conference created to help understand the latest developments in digital marketing
Free Webinar
Do you want to get more from your online customer?
The Awards
The Awards: find out more.... Are you building UK’s most promising internet company? Tell us about it
Internet World Game
Internet World Game Guide delegates to the show stands. Each day they’re faster so be quick to click!
Browse Aloud
Browse Aloud
this website is speech enabled, click here