Search, email, affiliate, usability, mobile, online marketing and more. All you need to know about digital marketing, delivered by experts and an opportunity to have all your questions answered. Here is the new 2008 programme.
|
Time |
Session |
Speaker |
Tags |
| 10.30-11.00 |
What does it take to build the perfect website? Case studies of Legal & General, Kuoni and others... |
Fortune Cookie, Justin Cooke, Managing Director & Julie Howell, Director of Accessibility |
Usability |
| 11.00-11.30 |
Optimising check-out and sign-up. How National Express gained 14% more customers |
Maxymiser, Managing Director, Mark Simpson |
Analytics |
| 11.30-12.00 |
Behavioural Marketing - the most cost effective form of online marketing |
RedEye, Commercial Director, Matthew Kelleher |
Search |
| 12.00-12.30 |
bigmouthmedia, Senior Strategist – Retail, Finlay Clark |
Search | |
| 12.30-13.00 |
University of Warwick. Madi Sinclair, Telephone Campaign Shift Manager, University of Warwick and Mark Downes, Annual Giving Assistant |
Usability |
|
| 13.00-13.30 |
Unanimis Consulting Limited, Operations Director, Damon Reeve |
Online Advertising | |
| 13.30-14.00 |
MediaCo, Sarah Forrest, Senior Account Manager |
Search |
|
| 14.00-14.30 |
How to use Google geo-targeting to maximise your PPC traffic and ROI |
Interaction Media, Ann Stanley, Consultant |
Search |
| 14.30-15.00 |
Website Analytics & CRM - A Winning Combination For Your Website |
|
Analytics |
| 15.00-15.30 |
Direct Navigation: ‘The Largest Untapped Market for Paid Search Advertisers and Agencies |
Sedo, Chief Strategy Officer, Matt Bentley |
Search |