16 May 2008
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Best Business Exhibition
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Digital Marketing Theatre
Get ahead in Marketing

Search, email, affiliate, usability, mobile, online marketing and more. All you need to know about digital marketing, delivered by experts and an opportunity to have all your questions answered. Here is the new 2008 programme.

Time

Session

Speaker

Tags
10.30-11.00

What does it take to build the perfect website? Case studies of Legal & General, Kuoni and others...

Fortune Cookie, Justin Cooke, Managing Director & Julie Howell, Director of Accessibility

 Usability
11.00-11.30

Optimising check-out and sign-up. How National Express gained 14% more customers

Maxymiser, Managing Director, Mark Simpson

 Analytics
11.30-12.00

Behavioural Marketing - the most cost effective form of online marketing

RedEye, Commercial Director, Matthew Kelleher

 Search
12.00-12.30

Top 5 Tips for Successful Retail Search Campaigns

bigmouthmedia,  Senior Strategist – Retail, Finlay Clark

 Search
12.30-13.00

Fundraising the digital way

University of Warwick. Madi Sinclair, Telephone Campaign Shift Manager, University of Warwick and Mark Downes, Annual Giving Assistant

Usability

13.00-13.30

How do you maximise site revenue through advertising

Unanimis Consulting Limited, Operations Director, Damon Reeve

 Online Advertising
13.30-14.00

Quality score: easy as PPC

MediaCo, Sarah Forrest, Senior Account Manager

Search

14.00-14.30

How to use Google geo-targeting to maximise your PPC traffic and ROI

 Interaction Media, Ann Stanley, Consultant

Search

14.30-15.00

Website Analytics & CRM - A Winning Combination For Your Website

 
Maxsi, CEO, John Harrison

 Analytics
15.00-15.30

Direct Navigation: ‘The Largest Untapped Market for Paid Search Advertisers and Agencies

Sedo, Chief Strategy Officer, Matt Bentley

Search

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Keynote Speakers
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Web2.0 An interactive feature interpreting the significance of Web2.0 and what it means to your business
Reignited A world class conference created to help understand the latest developments in digital marketing
The Awards
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Internet World Game
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