04 July 2008
Internet World Blog
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Digital Marketing presentations

The Digital Marketing Theatre presentations that were available in 2007.

                                     Tuesday 1st May 

Time

Session

Speaker

11.30

Maximising customer catch points in Natural Search

Stephen Dowd Operations Director Everywine.co.uk &
Bob Price
Head European Operation
YourAmigo

14.30

Serenata Flowers Sees Profits Bloom with Responsys

Dan Springer
CEO
Responsys

15.30

Surprise findings from the eConsultancy Email Marketing Census

Henry Hyder-Smith Managing Director Adestra

16.00 Online Marketing – What do we REALLY need to know?

Jon Kelly
Sales Director Hiteye.com
jonk@hiteye.com

                                  Wednesday 2nd May

Time

Session

Speaker

10.30

 The ROI of Usability - Includes case studies of Staples.com, Euroclear, Syncrude and Conoco Phillips.

Elisa del Galdo
Chief of Technical Staff - Europe
Human Factors
contact: Elisa@humanfactors.com

12.00

Affiliate Marketing - Maximising Your Performance Marketing  

Maz Darvish
CEO
AffiliateFuture

                                 Thursday 3rd May

Time

Session

Speaker

11.00

Impact of offline advertising on online consumer behaviour

Heather Hopkins
VP of Research Hitwise UK

11.30

Retailers Using Email: the 2007 Silverpop Retail Email Marketing Study

Michael Weston Managing Director Silverpop

13.30

Transactional Email Marketing – The Big Opportunity

Antonio Ferrara Strategic Services Manager
Premiere Global Services

15.00

Adobe Flash, creative magic or accessibility nightmare?

Léonie Watson Nomensa

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