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| E-Spirit Opens Up Quality Mobile Content For All Companies | |
| 29 April 2008 London, UK, April 29, 2008 – Companies can now deliver mobile-specific content more quickly and easily, helping to enhance their customer interactions, with the launch of FirstSpirit 4.0’s mobile capabilities. The new system allows companies to use content developed for other channels, such as standard web pages, and quickly and easily delivers it to mobile devices, without any loss of integrity. This not only means that content can be produced once, saving time and money, but also that customers get the same quality of online experience no matter how they access the information. It does this by using a content aggregator and device handler that understands what content is available and the device it is being delivered to, allowing the information to be rendered in a format that is device-specific and compatible. The system also has a range of innovative features, such as ‘Tell-a-Friend’, which allows visitors to send friends or colleagues a direct link via text message (SMS), enabling the recipient to open the mobile-specific site with just one click. “We’ve seen a boom in the use of the internet on mobile handsets in the last few years,” explained Robert Bredlau, International Director of Business Development e-Spirit UK. “Consumers no longer want to have to wait until they’re sitting in front of a computer to get information – and they don’t have to as they can view web pages on their mobile handsets. The trouble is, a lot of web content is designed for viewing on standard size screens, so looking at them on anything smaller can result in a poor user experience. We’re changing that and offering a way for any company to deliver mobile-specific content to devices, without the need to develop extra mobile content.” In addition to the mobile delivery capabilities, FirstSpirt 4.0 includes automated database schemas and third party portals, providing companies with the ability to integrate content from subsidiaries across multiple legacy systems and databases, quickly and easily. It also gives companies the ability to publish content to multiple output channels, including portals (SAP Netweaver, IBM Websphere, Microsoft Sharepoint) and mobile devices via WML. It also helps achieve regulatory compliance and improves corporate governance, by using powerful audit tools to enable companies to roll-back a website to a previous point in its evolution, providing a complete history of content including the exact references, external documents and datasources. The system is currently being used by a range of companies across Europe, including Sued Deutsche Zeitung, one of the leading newspapers in Germany, which allows its readers to access news via their mobile phone. A demo is available at http://www.sueddeutsche.de/service/app/606/104502/ . e-Spirit will be demonstrating FirstSpirit Mobile Solutions at Internet World 2008. For more information or to book a demonstration, please contact Laura Gillen at OCTANE PR on 020 7802 2662 or espirit@octanepr.com. Ends About e-Spirit e-Spirit is the manufacturer of FirstSpirit, the content management system for companies with high expectations of their solutions. e-Spirit is a reputable internationally-oriented product supplier with big-name customers in all sectors. The FirstSpirit content integration platform is already used throughout their corporate infrastructure by some internationally active customers, for example by Airbus, Trelleborg Sealing Solutions, Commerzbank, OTTO and the Schaeffler Group, and is increasingly replacing existing content management technologies in large businesses. e-Spirit was founded by former members of the Fraunhofer Institute for Software and System Technology (FhG ISST) in cooperation with the IT service provider adesso AG and stands for outstanding product development and introduction expertise. The company was founded in Dortmund in 1999 and now employs 60 people. Other branch offices are in Berlin, Cologne and Frankfurt, as well as Zurich and London. About FirstSpirit FirstSpirit is a client/server application which uses the most modern technology and up-to-date standards in all its components and is capable of seamlessly integrating into the SAP, IBM and Microsoft portals. The software architecture of FirstSpirit follows a strict component-based approach. FirstSpirit offers both a convenient Java client and a browser-based Web client. This enables users with varying degrees of skill to find a suitable work environment. Tel: +44 (0)20 7802 2662 CNET Networks, UK Technology PR Campaign of the Year winner, 2007 | |
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